Roman is an experienced product manager with an eye for good UX, an
expert in user onboarding
, and the author of
Jetway
- user onboarding toolkit.
A big fan and practitioner of the
Mom Test
approach to customer development.
4x startup founder, alumnus of
Seedcamp
,
500Startups
and
Angelpad
business accelerators.
Alex is a self-taught web developer who learned to code by solving real-world product problems.
2x CTO in startups that took the product from an idea to MVP to scale. Several times around.
Alex loves front-end, because that's what people see and touch, but can tell you in detail how important the back end is for everything to work behind the scenes.
Tooltip is a no-code solution for product owners to quickly add tooltips, popups and other messaging mediums to communicate product changes, onboard users, provide support, and run marketing campaigns.
Signalayer is an Enterprise solution for corporate brands that manage a multitude of web properties to run marketing campaigns without waiting on their development teams.
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Lanebeacon would plug into your user analytics and find events that strongly correlate with conversion. It would then monitor new user progress and proactively offer help prompts to steer users in the right direction, automatically.
Pertinent is a simple solution to place relevant help nuggets on the page. It would allow product teams to place convenient hotspots across the site to provide relevant help article in context of the page or task at hand.
Does your business idea have legs? Are you solving a strong enough pain for enough people?
Let's find out by asking the right people the right set of questions to avoid false positives before a single line of code is written.
Let's build a minimum viable product. This can be something simple that doesn't take too much time and money, but is built on a solid foundation that is ready to scale.
An average visitor to sign up rate is ~5% on a good day. If your new user can't figure out how to get value from your product or it takes too much effort, they're likely to never return.
We can help you design a great user onboarding experience so that you never have a leaky conversion funnel.
We've built several products and have a pretty good idea of how to organize the development process to move things forward. Simple is (almost) always better.
Your team needs a helping hand? Your lead developer left and you're looking to pick up where (s)he left off? We can help with your ongoing tasks to keep the clock ticking.
We'd love to learn about what you're building and see how we can help